the network the battle for the airwaves and the birth of the communications age

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The Network

Author : Scott Woolley
ISBN : 006224275X
Genre : History
File Size : 53. 54 MB
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The astonishing story of America’s airwaves, the two friends—one a media mogul, the other a famous inventor—who made them available to us, and the government which figured out how to put a price on air. This is the origin story of the airwaves—the foundational technology of the communications age—as told through the forty-year friendship of an entrepreneurial industrialist and a brilliant inventor. David Sarnoff, the head of RCA and equal parts Steve Jobs, Jack Welch, and William Randolph Hearst, was the greatest supporter of his friend Edwin Armstrong, developer of the first amplifier, the modern radio transmitter, and FM radio. Sarnoff was convinced that Armstrong’s inventions had the power to change the way societies communicated with each other forever. He would become a visionary captain of the media industry, even predicting the advent of the Internet. In the mid-1930s, however, when Armstrong suspected Sarnoff of orchestrating a cadre of government officials to seize control of the FM airwaves, he committed suicide. Sarnoff had a very different view of who his friend’s enemies were. Many corrupt politicians and corporations saw in Armstrong’s inventions the opportunity to commodify our most ubiquitous natural resource—the air. This early alliance between high tech and business set the precedent for countless legal and industrial battles over broadband and licensing bandwidth, many of which continue to influence policy and debate today.

Atomic Awakening A New Look At The History And Future Of Nuclear Power

Author : James Mahaffey
ISBN : 9781605982038
Genre : Science
File Size : 81. 33 MB
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“Persuasive and based on deep research. Atomic Awakening taught me a great deal."—Nature The American public's introduction to nuclear technology was manifested in destruction and death. With Hiroshima and the Cold War still ringing in our ears, our perception of all things nuclear is seen through the lens of weapons development. Nuclear power is full of mind-bending theories, deep secrets, and the misdirection of public consciousness, some deliberate, some accidental. The result of this fixation on bombs and fallout is that the development of a non-polluting, renewable energy source stands frozen in time. Outlining nuclear energy's discovery and applications throughout history, Mahaffey's brilliant and accessible book is essential to understanding the astounding phenomenon of nuclear power in an age where renewable energy and climate change have become the defining concerns of the twenty-first century.

Netflixed

Author : Gina Keating
ISBN : 9781101601433
Genre : Business & Economics
File Size : 52. 72 MB
Format : PDF
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Netflix has come a long way since 1997, when two Silicon Valley entrepreneurs, Marc Ran­dolph and Reed Hastings, decided to start an online DVD store before most people owned a DVD player. They were surprised and elated when launch-day traffic in April 1998 crashed their server and resulted in 150 sales. Today, Netflix has more than 25 million subscribers and annual revenues above $3 billion. Yet long- term success-or even survival-is still far from guaranteed. Journalist Gina Keating recounts the absorbing, fast-paced drama of the company's turbulent rise to the top and its attempt to invent two new kinds of business. First it engaged in a grueling war against video-store behemoth Blockbuster, transforming movie rental forever. Then it jumped into an even bigger battle for online video streaming against Google, Hulu, Amazon, and the big cable companies. Netflix ushered in such innovations as DVD rental by mail, a patented online queue of upcom­ing rentals, and a recommendation algorithm called Cinematch that proved crucial in its struggle against bigger rivals. Yet for all its success, Netflix is still a polariz­ing company. Hastings is often heralded as a visionary-he was named Business Person of the Year in 2010 by Fortune-even as he has been called the nation's worst CEO. Netflix also faces disgruntled customers after price increases and other stumbles that could tarnish the brand forever. The quest to become the world's portal for pre­mium video on demand will determine nothing less than the future of entertainment and the Internet. Drawing on extensive new interviews and her years covering Netflix as a financial and entertainment reporter, Keating makes this tale as absorbing as it is important.

Data Ism

Author : Steve Lohr
ISBN : 9780062226839
Genre : Business & Economics
File Size : 82. 41 MB
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By one estimate, 90 percent of all of the data in history was created in the last two years. In 2014, International Data Corporation calculated the data universe at 4.4 zettabytes, or 4.4 trillion gigabytes. That much information, in volume, could fill enough slender iPad Air tablets to create a stack two-thirds of the way to the moon. Now, that's Big Data. Coal, iron ore, and oil were the key productive assets that fueled the Industrial Revolution. The vital raw material of today's information economy is data. In Data-ism, New York Times reporter Steve Lohr explains how big-data technology is ushering in a revolution in proportions that promise to be the basis of the next wave of efficiency and innovation across the economy. But more is at work here than technology. Big data is also the vehicle for a point of view, or philosophy, about how decisions will be—and perhaps should be—made in the future. Lohr investigates the benefits of data while also examining its dark side. Data-ism is about this next phase, in which vast Internet-scale data sets are used for discovery and prediction in virtually every field. It shows how this new revolution will change decision making—by relying more on data and analysis, and less on intuition and experience—and transform the nature of leadership and management. Focusing on young entrepreneurs at the forefront of data science as well as on giant companies such as IBM that are making big bets on data science for the future of their businesses, Data-ism is a field guide to what is ahead, explaining how individuals and institutions will need to exploit, protect, and manage data to stay competitive in the coming years. With rich examples of how the rise of big data is affecting everyday life, Data-ism also raises provocative questions about policy and practice that have wide implications for everyone. The age of data-ism is here. But are we ready to handle its consequences, good and bad?

Marconi

Author : Marc Raboy
ISBN : 9780199313594
Genre : History
File Size : 89. 65 MB
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A little over a century ago the world went wireless. Cables and all their limiting inefficiencies gave way to a revolutionary means of transmitting news and information almost everywhere, instantaneously. By means of "Hertzian waves," as radio waves were initially known, ships could now make contact with other ships (saving lives, such as on the doomed R.M.S. Titanic); financial markets could coordinate with other financial markets, establishing the price of commodities and fixing exchange rates; military commanders could connect with the front lines, positioning artillery and directing troop movements. Suddenly and irrevocably, time and space telescoped beyond what had been thought imaginable. Someone had not only imagined this networked world but realized it: Guglielmo Marconi. As Marc Raboy shows us in this enthralling and comprehensive biography, Marconi was the first truly global figure in modern communications. Born to an Italian father and an Irish mother, he was in many ways stateless, working his cosmopolitanism to advantage. Through a combination of skill, tenacity, luck, vision, and timing, Marconi popularized-and, more critically, patented-the use of radio waves. Soon after he burst into public view with a demonstration of his wireless apparatus in London at the age of 22 in 1896, he established his Wireless Telegraph & Signal Company and seemed unstoppable. He was decorated by the Czar of Russia, named an Italian Senator, knighted by King George V of England, and awarded the Nobel Prize for Physics-all before the age of 40. Until his death in 1937, Marconi was at the heart of every major innovation in electronic communication, courted by powerful scientific, political, and financial interests, and trailed by the media, which recorded and published nearly every one of his utterances. He established stations and transmitters in every corner of the globe, from Newfoundland to Buenos Aires, Hawaii to Saint Petersburg. Based on original research and unpublished archival materials in four countries and several languages, Raboy's book is the first to connect significant parts of Marconi's story, from his early days in Italy, to his groundbreaking experiments, to his protean role in world affairs. Raboy also explores Marconi's relationships with his wives, mistresses, and children, and examines in unsparing detail the last ten years of the inventor's life, when he returned to Italy and became a pillar of Benito Mussolini's fascist regime. Raboy's engrossing biography, which will stand as the authoritative work of its subject, proves that we still live in the world Marconi created.

Radio Voices

Author : Michele Hilmes
ISBN : 0816626219
Genre : Social Science
File Size : 56. 87 MB
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Looks at the history of radio broadcasting as an aspect of American culture, and discusses social tensions, radio formats, and the roles of African Americans and women

The Great American Broadcast

Author : Leonard Maltin
ISBN : STANFORD:36105019329320
Genre : Performing Arts
File Size : 32. 4 MB
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Profiles the great actors and characters from the golden age of radio and offers behind-the-scenes anecdotes

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